Summary: Test two versions of your link to find which button text or URL converts better.
A/B Testing
A/B Testing is a Pro feature. It lets you test two versions of a link — different button text or different destination URLs — to find which one gets more clicks.
Creating a test
1
Go to Dashboard → A/B Testing2
Click "New test"3
Enter a test name (e.g. "Book a Call CTA test")4
Fill in Variant A:Button text (e.g. "Book a free 30-min call")
Destination URL
5
Fill in Variant B:Button text (e.g. "Schedule a strategy session")
Destination URL
6
Click "Start test"How traffic is split
Once a test is running, each visitor to your page sees either Variant A or Variant B — split 50/50 automatically. Impressions and clicks are tracked separately for each variant.
Reading results
Each variant card shows:
Views — how many times it was shown
Clicks — how many times it was clicked
CTR — click-through rate (clicks ÷ views × 100)
A progress bar comparing the two variants
The leading variant gets a green "trending up" icon. The winner gets a trophy icon.
Declaring a winner
When you have enough data (at least 100 impressions per variant is a good minimum):
1
Open the test card and click the expand arrow2
Click "Variant A wins" or "Variant B wins"3
The test status changes to Completed4
Go to your Dashboard and update your main link to use the winning copy and URLPausing and resuming tests
Click the pause icon on a running test to pause it. Click play to resume. Paused tests stop splitting traffic but keep their data.
Deleting a test
Click the trash icon on any test card. This permanently removes the test and its data.
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